Arden Fine Foods asked us to redesign their Arden & Amici all year round range, to give it a more modern approach, further engage with the consumers and bring a little piece of Italy to their table.
![](https://cdn.myportfolio.com/afb093e0-a77c-4469-8482-56890f5f0a57/4b231bee-687a-433b-b3c8-53102c8563e8_rw_1920.jpg?h=a4a4c6700573e9ddbdc0f38a20da6894)
The bold patterns and sharp photography were used to bring the provenance & quality of the products to the forefront.
![](https://cdn.myportfolio.com/afb093e0-a77c-4469-8482-56890f5f0a57/0de4ef55-6b81-46cf-8a91-706ce1af203d_rw_3840.png?h=33132fe2c4f1a95b419e1e8fbe6302fe)
![](https://cdn.myportfolio.com/afb093e0-a77c-4469-8482-56890f5f0a57/32d1f3ee-0dc6-4517-82b0-1927e6e75335_rw_3840.png?h=511f5d4c121783ac7e3a3a3468d80759)